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    HOW TO USE

    Use a generous portion of our shampoo, lather and rinse well. For a better lather, make sure your hair is completely soaked before applying.

    Follow with our conditioner. Run product through your hair, lather and rinse well to avoid buildup. Leave conditioner in hair for 1-2 minutes for extra hydration.

    When you are in need of extra hydration, use our 5-10 minute deep conditioning treatment to restore moisture.

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    ALOE LEAF JUICE

    The aloe plant thrives in the desert. It is a succulent that requires lots of sunlight and little water. What are the benefits? Aloe leaf juice is rich in vitamin A, C and E, which helps promote healthy and shiny hair. It gently cleanses away oil and hair product buildup. It also provides hydration to moisturize your hair and scalp.

    HIBISCUS FLOWER EXTRACT

    Hibiscus is a beautiful flowering plant that loves warm weather and sunlight, like we do at dae. Sunlight is essential for a hibiscus plant to thrive and bloom. Why is it in our shampoo formula? Hibiscus flower extract contains natural surfactants that cleanse skin naturally and gently. It helps shed dead skin cells and stimulates hair follicles to promote hair growth.

    MORINGA SEED OIL

    The moringa tree has the ability to grow in the dry arid desert where there is little rainfall. It is very resilient and has many amazing health benefits. Why is it in our conditioner? Moringa leaf and seed oil is rich in vitamins and antioxidants that boost keratin production, which helps bring moisture to dry hair and scalp. It is one of our key ingredients that helps our conditioner restore moisture to dry hair.

    SHAMPOO INGREDIENTS

    Water, Sodium Lauroyl Methyl Isethionate, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Cocoyl Isethionate, Sodium Methyl Oleoyl Taurate, Betaine, Acrylates Copolymer, Citrus Aurantium Dulcis (Orange) Peel Oil Fragrance, Phenoxyethanol, Lauryl Lactyl Lactate, Silicone Quaternium-3, Trisodium Ethylenediamine Disuccinate, Guar Hydroxypropyltrimonium Chloride, Caprylyl Glycol, Chlorphenesin, Glycerin, Eclipta Prostrata Extract, Trideceth-12, Mica, Polyquaternium-7, Tetrasodium Glutamate Diacetate, Titanium Dioxide, Melia Azadirachta Leaf Extract, Moringa Oleifera Leaf Extract, Moringa Oleifera Seed Oil, Butylene Glycol, Cereus Grandiflorus (Cactus) Extract, Citrus Aurantifolia (Lime) Fruit Extract, Hibiscus Rosa-Sinensis Flower Extract, Phalaenopsis Amabilis Flower Extract, Aloe Barbadensis Leaf Juice.


    CONDITIONER INGREDIENTS

    Water, Stearyl Alcohol, Behentrimonium Methosulfate, Cetearyl Alcohol, Cetyl Alcohol, Betaine, Cyclopentasiloxane, Cetrimonium Chloride, Citrus Aurantium Dulcis (Orange) Peel Oil Fragrance, Quaternium-91, Isopropanol, Cocos Nucifera (Coconut) Oil, Hydroxypropyl Guar, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Vitis Vinifera (Grape) Seed Oil, Phenoxyethanol, Trimethylsiloxyamodimethicone, Butylene Glycol, Cetrimonium Methosulfate, Hydroxyacetophenone, Glycerin, Cinnamidopropyltrimonium Chloride, Caprylyl Glycol, Galactoarabinan, C11-15 Pareth-7, Salvia Hispanica Seed Extract, Chlorphenesin, Ethylhexylglycerin, Hexylene Glycol, Trehalose, Xylitol, Butyrospermum Parkii (Shea) Butter, Eclipta Prostrata Extract, Tetrasodium Glutamate Diacetate, Camellia Sinensis Leaf Extract, Panthenol, C12-16 Pareth-9, Trideceth-12, Sodium Phosphate, Melia Azadirachta Leaf Extract, Tocopherol, Moringa Oleifera Leaf Extract, Moringa Oleifera Seed Oil, Cereus Grandiflorus (Cactus) Extract, Citrus Aurantifolia (Lime) Fruit Extract, Hibiscus Rosa-Sinensis Flower Extract, Phalaenopsis Amabilis Flower Extract, Aloe Barbadensis Leaf Juice, Curcuma Longa (Turmeric) Root Extract.


    DEEP CONDITIONING TREATMENT INGREDIENTS

    Water, Stearyl Alcohol, Behentrimonium Methosulfate, Cetearyl Alcohol, Cetyl Alcohol, Betaine, Stearalkonium Chloride, Citrus Aurantium Dulcis (Orange) Peel Oil, Cocos Nucifera (Coconut) Oil, Dimethicone, Simmondsia Chinensis (Jojoba) Seed Oil, Vitis Vinifera (Grape) Seed Oil Fragrance, Quaternium 91, Phenoxyethanol, Trimethylsiloxyamodimethicone, Butyrospermum Parkii (Shea) Butter, Hydroxyethylcellulose, Butylene Glycol, Cetrimonium Methosulfate, Eclipta Prostrata Extract, C11-15 Pareth-7, Ethanol, Hippophae Rhamnoides Oil, Caprylyl Glycol, Chlorphenesin, Glycerin, Hydrolyzed Quinoa, C12-16 Pareth-9, Trideceth-12, Melia Azadirachta Leaf Extract, Tocopherol, Tetrasodium Glutamate Diacetate, Moringa Oleifera Seed Oil, Moringa Oleifera Leaf Extract, Cereus Grandiflorus (Cactus) Extract, Aloe Barbadensis Leaf Juice.


    Special Note : It can be confusing that sulfate is in the name but Behentrimonium Methosulfate and Cetrimonium Methosulfate are not sulfates, they are gentle conditioning agents. They are surfactants that work to detangle hair.

    We are deeply inspired by Mother Earth and like our practices to reflect that. Each Dae product is vegan, cruelty free, and formulated without sulfates, parabens, phthalates, or synthetic fragrances. Our bottles are recyclable, and though we offer a complimentary pump with every purchase, you can specifically request one not be sent if you’d prefer to avoid extra plastic. Additionally, our recyclable packaging is designed to hold each item tightly inset, so extra wrapping isn’t needed.

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    Our Water Initiative

    According to a study by Unilever, “The average American shower uses 17.2 gallons (65.1 liters) and lasts for 8.2 minutes at an average flow rate of 2.1 gallons per minute.” For every unit sold, dae will donate the equivalent of one shower or 65.1 liters of water on the customers behalf to charity: water. This will all go to fund water projects in areas of need throughout the world. 

    charity: water is a nonprofit organization bringing clean and safe drinking water to people in developing countries. 100% of public donations (our donations) are sent directly to clean water projects.

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