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    CA Privacy Rights

    CA Resident Privacy Policy

    If you are a California resident, California law may provide you with additional rights regarding our use of your identifying information and other types of personal information.  To learn more about your California privacy rights, see the following portions of this privacy policy.

    California's "Shine the Light" law (Civil Code Section § 1798.83) permits users of our Website that are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes.  To make such a request, please send an email to contact@daehair.com or write us at: DAE, Inc., Attn: COO, 150 E. Alamo Dr., Suite 9, Chandler, AZ 85225.

    This privacy notice for California residents supplements the information contained in the previous portions of this privacy policy and applies solely to all visitors, users, and others who reside in the State of California ("consumers" or "you").  We adopt this notice to comply with the California Consumer Privacy Act of 2018 (“CCPA”), as may be amended or supplemented, and any terms defined in the CCPA have the same meaning when used in this notice.

    Information we collect

    Category A: Identifiers

    Examples: A real name, Internet Protocol address, email address, or other similar identifiers.

    Collected: YES

    Category B: Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)).

    Examples: A name, signature, Social Security number, physical characteristics or description, address, telephone number, passport number, driver’s license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information. Some personal information included in this category may overlap with other categories.

    Collected: NO --- with exception for any credit card/debit card information provided at the point of sale.

    Category C: Protected classification characteristics under California or federal law.

    Examples: Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, genetic information (including familial genetic information).

    Collected: NO

    Personal information does not include:

    Publicly available information from government records.

    Deidentified or aggregated consumer information.

    Information excluded from the CCPA's scope, like:

    Health or medical information covered by the Health Insurance Portability and Accountability Act of 1996 (HIPAA) and the California Confidentiality of Medical Information Act (CMIA) or clinical trial data;

    Personal information covered by certain sector-specific privacy laws, including the Fair Credit Reporting Act (FRCA), the Gramm-Leach-Bliley Act (GLBA) or California Financial Information Privacy Act (FIPA), and the Driver's Privacy Protection Act of 1994.

    The Company obtains the categories of personal information listed above from the following categories of sources:

    Directly from you when you provide it to us.

    Automatically as you navigate through the site. Information collected automatically may include usage details, IP addresses, and information collected through cookies and other tracking technologies.

    From third parties, for example, our website management vendor.

    From third parties, for example, third party vendors, experts and consultants in the course of providing our services to clients of the Company.

    Use of Personal Information

    We may use or disclose the personal information we collect for one or more of the following business purposes:

    To fulfill or meet the reason you provided the information.   

    To present our Website and its contents to you.

    To provide you with information, products, or other services that you request from us.

    To fulfill any other purpose for which you provide it.

    To notify you about changes to our Website or any products or services we offer or provide through it.

    In any other way we may describe when you provide the information.

    For any other purpose with your consent.

    To respond to law enforcement requests and as required by applicable law, court order, or governmental regulations.

    As described to you when collecting your personal information or as otherwise set forth in the CCPA.

    To evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of the Company's assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by the Company about our Website users is among the assets transferred.

    The Company will not collect additional categories of personal information or use the personal information we collected for materially different, unrelated, or incompatible purposes without providing you notice.

    Sharing Personal Information

    The Company may disclose your personal information to a third party for a business purpose.  When we disclose personal information for a business purpose, we enter a contract that describes the purpose and requires the recipient to both keep that personal information confidential and not use it for any purpose except performing the contract.

    We share your personal information with the following categories of third parties:

    Service providers.

    Outside marketing consultant.

    Third party vendors, experts and consultants in the course of providing business services to clients of the Company.

    Disclosures of Personal Information for a Business Purpose

    In the preceding twelve (12) months, the Company HAS NOT disclosed the following categories of personal information for a business purpose:

    Name, email address, zip code and phone number.

    Personal information in the course of providing business services to clients of the Company.

    Sales of Personal Information

    In the preceding twelve (12) months, the Firm HAS NOT sold personal information.  

    Your Rights and Choices

    The CCPA provides consumers (California residents) with specific rights regarding their personal information.  This section describes your CCPA rights and explains how to exercise those rights.

    Access to Specific Information and Data Portability Rights

    You have the right to request that the Company disclose certain information to you about our collection and use of your personal information over the past 12 months.  Once we receive and confirm your verifiable consumer request, we will disclose to you:

    The categories of personal information we collected about you.

    The categories of sources for the personal information we collected about you.

    Our business or commercial purpose for collecting or selling that personal information.

    The categories of third parties with whom we share that personal information.

    The specific pieces of personal information we collected about you (also called a data portability request).

    If we sold or disclosed your personal information for a business purpose, two separate lists disclosing:

    sales, identifying the personal information categories that each category of recipient purchased; and

    disclosures for a business purpose, identifying the personal information categories that each category of recipient obtained.

    Deletion Request Rights

    You have the right to request that the Company delete any of your personal information that we collected from you and retained, subject to certain exceptions.  Once we receive and confirm your verifiable consumer request, we will delete (and direct our service providers to delete) your personal information from our records, unless an exception applies.

    We may deny your deletion request if retaining the information is necessary for us or our service provider(s) to:

    Complete the transaction for which we collected the personal information, provide a good or service that you requested, take actions reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform our contract with you.

    Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities.

    Debug products to identify and repair errors that impair existing intended functionality.

    Exercise free speech, ensure the right of another consumer to exercise their free speech rights, or exercise another right provided for by law.

    Comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 et. seq.).

    Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when the information's deletion may likely render impossible or seriously impair the research's achievement, if you previously provided informed consent.

    Enable solely internal uses that are reasonably aligned with consumer expectations based on your relationship with us.

    Comply with a legal obligation.

    Make other internal and lawful uses of that information that are compatible with the context in which you provided it.

    Exercising Access, Data Portability, and Deletion Rights

    To exercise the access, data portability, and deletion rights described above, please submit a verifiable consumer request to us by either:

    Calling us at (480) 310-7901.

    Visiting www.daehair.com

    E-mailing us as contact@daehair.com.

    Sending mail to us at DAE, Inc., Attn: COO, 150 E. Alamo Dr., Suite 9, Chandler, AZ 85225.

    Or you may go to the link found here to enter this information on our Do Not Sell My Personal Information page.

    Only you, or a person registered with the California Secretary of State that you authorize to act on your behalf, may make a verifiable consumer request related to your personal information.

    You may also make a verifiable consumer request on behalf of your minor child.

    You may only make a verifiable consumer request for access or data portability twice within a 12-month period.  The verifiable consumer request must:

    Provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information or an authorized representative.

    Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.

    We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you.

    Making a verifiable consumer request does not require you to create an account with us.  We will only use personal information provided in a verifiable consumer request to verify the requestor's identity or authority to make the request.  For instructions on exercising sale opt-out rights, see Personal Information Sales Opt-Out and Opt-In Rights, below. 

    Response Timing and Format

    We endeavor to respond to a verifiable consumer request within forty-five (45) days of its receipt.  If we require more time (up to 90 days), we will inform you of the reason and extension period in writing.

    If you are a current or former customer of the Company, we will deliver our written response to the contact information we have on file for you.  If you are not a current or former customer, we will deliver our written response by mail or electronically, at your option.

    Any disclosures we provide will only cover the 12-month period preceding the verifiable consumer request's receipt.  The response we provide will also explain the reasons we cannot comply with a request, if applicable.  For data portability requests, we will select a format to provide your personal information that is readily useable and should allow you to transmit the information from one entity to another entity without hindrance.

    We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded.  If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.

    Personal Information Sales Opt-Out and Opt-In Rights

    If you are 16 years of age or older, you have the right to direct us to not sell your personal information at any time (the "right to opt-out").  We do not sell the personal information of consumers we actually know are less than 16 years of age, unless we receive affirmative authorization (the "right to opt-in") from either the consumer who is between 13 and 16 years of age, or the parent or guardian of a consumer less than 13 years of age.  Consumers who opt-in to personal information sales may opt-out of future sales at any time.

    To exercise the right to opt-out, you (or your authorized representative) may submit a request to us by visiting the following Internet Web page link: Do Not Sell My Personal Information.

    Once you make an opt-out request, we will wait at least twelve (12) months before asking you to reauthorize personal information sales.  However, you may change your mind and opt back in to personal information sales at any time by e-mailing the Company at contact@daehair.com.

    You do not need to create an account with us to exercise your opt-out rights.  We will only use personal information provided in an opt-out request to review and comply with the request.

    Do Not Sell My Personal Information

    Please be advised that the Company does not, and has not sold any personal information in the last 12 (twelve) months.  See the Company’s Privacy Policy here.  Likewise, the Company does not have any future plans to sell personal information.  However, the Company respects and understands that you may still want to ensure your personal information is not sold.  Therefore, if you would still like to proceed with your “do not sell my information” request, we ask that you kindly provide the following information:

     

    Full Name:

    Address:

    Email on file:

    Past order number (if applicable)

     

    Please email this information to our customer service team (contact@daehair.com), who will handle your request promptly.

    Non-Discrimination

    We will not discriminate against you for exercising any of your CCPA rights.  Unless permitted by the CCPA, we will not:

    Deny you goods or services.

    Charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties.

    Provide you a different level or quality of goods or services.

    Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.

    However, we may offer you certain financial incentives permitted by the CCPA that can result in different prices, rates, or quality levels.  Any CCPA-permitted financial incentive we offer will reasonably relate to your personal information's value and contain written terms that describe the program's material aspects.  Participation in a financial incentive program requires your prior opt in consent, which you may revoke at any time.

    Contact Information

    If you have any questions or comments about this notice, the ways in which the Company collects and uses your information described herein, your choices and rights regarding such use, or wish to exercise your rights under California law, please do not hesitate to contact us at:

    Phone: (480) 310-7901.

    Website: www.daehair.com

    Email: contact@daehair.com

    Postal Address:
    DAE, Inc., Attn: COO

    150 E. Alamo Dr., Suite 9

    Chandler, AZ 85225.

    Data Security

    We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure.  All information you provide to us is stored on our secure servers behind firewalls.

    Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our Website.  Any transmission of personal information is at your own risk.  We are not responsible for circumvention of any privacy settings or security measures contained on the Website.

    Changes to Our Privacy Policy

    The Firm reserves the right to amend this privacy policy at our discretion and at any time.

    It is our policy to post any changes we make to our privacy policy on this page.  If we make material changes to how we treat our users' identifying and/or personal information, we will notify you through a notice on the Website home page.  The date the privacy policy was last revised is identified at the top of the privacy policy.  You are responsible for ensuring we have an up-to-date active and deliverable email address for you, and for periodically visiting our Website and this privacy policy to check for any changes.  Your continued use of our Website following the posting of changes constitutes your acceptance of such changes.